Friday, October 25, 2013

WORKING WITH OUR PROMOTIONAL CD'S

by Dwight L. Quinn
10/24/2013

In some industries, it's call a "test drive,"" try it on and see how it fits," taste it,"
and so on, but in the music industry it's "listen to this," this is where the promo
copy,hard copy, radio copy, just a few names used, enters and facilitates this action.
The composition embodied in a record,cd and today an mp3, are the most familiar
format used to demostrate the composition's quality.  A Promotional copy,  is
a, not-for-sale goods, it's "Free" goods.

We try to maintain a sufficient supply of promotional recordings in our warehouse
 to meet our promotional needs. This method save us time and money and allow
us to better service our radio,retail, press and media customers when they request
promotional copies from us, to be sent to them.

We make Promotional Copies of our New Releases and Back Catalog available
to radio,retailers and press online at our website www.quinnrecords.net 24/7 to
help facilitate their needs for new music.

We make sure our distributor know what our marketing and promotional plans
are in advance of a project being released, giving them a heads-up so that the
distributor can make it's distributing plan accordingly. We will, most of the time
ship  promotionals copies ourselves to  key media coustomers and provide
the distributor with the information,so to prevent a duplication of work.

With us maintaining and operating an efficient Promotional Copy Program is just
another way that we at Quinn Records TM keeps our music available and coming
to you. We have a Niche, and a Niche is valuable. Our Promotional Copies are a
way for the user to say to it's end-user, "Listen to this".
* * * 
"20% OFF " on all CD's when you order online at quinnrecords.net

NEW RELEASE: "BLUES N' SOUL", 
is on our 
click link to order Quinn's 2-CD Box Set, NOW!

Code: 612106121222





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Sunday, October 20, 2013

WHAT YOU SHOULD KNOW ABOUT QUINN RECORDS TM'S RECORD PROMOTIONS

by Dwight L. Quinn
10-21-2013

Our Promotion Department, headed by Ronald Rayford a.k.a Ron Ray is busier than a  bear with a sweet tooth, being chased by a swam of mad honey bees, he's on the move.The Promotion Department is key to our business. Because when Ron is successful in securing airplay for our records, than our Marketing Plan comes alive.

The Promotion Department is working several releases for the label today,that is doing rather well.They are targeted to Radio,s  Blues n' Soul Music Shows both domestic and international those projects are, GO SLOW-Blues Crossing, " The Soul of A Man by KL&R2," " Keep On Keeping, by James Gilbert. We have a great sound being released into the Blues n' Soul Marketplace this fall/winter period and we're all excited and elated about the already  positive feedback the we are getting from industry movers and shakers.
The songs that are getting most of the industry M&S's buzz  are James Gilberts,"Blues This Morning," Osee Anderson's,"Breaking Up Somebodys Home," KL&R2's,"I Got My Swag On" and Mississippi Red's,"Send Me Some To Love". Quinn is already entering into two non-exclusive Master License Deals with two international Music companies for the territories of India and Spain.

Competition is heavy, record labels, big and small, are releasing several hundred CDs each and every week. And the Radio stations are over-whammed with these records. So when Ron get one of  our songs added to the Radio stations playlists this is an outstanding victory.
A “playlist” is a list of songs a station plays and the playlist is created every week or so  by the station’s Music Director. Ron gets real passionate with his sales pitch to MD's, Pd's and Djs when he's communicating a Quinn Records TM recording it gets us a chance to be heard by the radio station’s Music and Program Directors.

Just like sales people our Ron don't let any grass grow under his feet. Ron is always pitching a Quinn Records TM recording may it be a blues, a gospel, a jazz or a soul project it doen't matters. If you’ve ever had any experience selling anything, then you know how important enthusiasm and a positive attitude are in convincing potential customers to buy your product. Our Promo Rep is just that way he stays  in a positive, upbeat and motivated frame of mind. He know that, this is an important element in the music business. And,
Ron knows also, that we’re not the only label releasing new music every week, and that radio stations can only play a few of these new songs at a time so,it's not personal, it's just business as usual .

Promotion at Quinn Records TM goe's a bit further than  describing the work done by Ron to get radio airplay for our releases.
The Promo Rep” is the companies breathing apparatus,pitch man,the spokes person who present the label’s new releases to radio stations with the intent to build a relationship that would allow us to place products that would both provide entertainment to the exsisting listeners as well as attract new listeners by playing the songs the we selects for promotion.
Quinn Records TM rely on it's Promo Rep. to  decide very carefully what specific songs from an artist's new record would most likely fit the radio station’s format and attract the listener’s attention.

Keeping the human-element alive, well and active in our Record Promotion  Progam is still the number one strategy  used  in our Record Promotional planning. It's nothing more powerful and enjoyable than visiting the Stations face-to-face and learning just what the Market is really like from a birds-eye view. We do every thing possible to make sure face-to face contact with the Radio Station stays our utmost priority.

To add even more  convenience for the commercial customer in our Record Promotion Program, we created an online page at our website,that's dedicated to the Radio MD's.PD,s, DJ's, Press and Retail  commercial customer where they can go 24/7 and request any Promo Copy that they want and Ron will send it out to them asap. All they do is go to our website, login set up an account, than go to the  Radio,Press,Retail link and order. The CD is free and we ship it free.

The Promotion Department is the arm of the company that makes sure that our records are at the Radio Stations that we service, and are available for airplay.


"FREE SHIPPPING" on all CD's when you order online at quinnrecords.net

"OUR BEST BLUES N' SOUL", 
is on our 
click link to order Quinn's 2-CD Box Set, NOW!

Code: 612106121222





Radio/Retail/Press: Get Promo Copies Here
Mobile App: Download It Here
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Where the sound of blues,gospel, jazz and soul music is made..


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Friday, October 18, 2013

RECORD LABELS, MUSIC LABELS, LABELS: JUST WHAT ARE LABELS?

by Dwight L. Quinn
(10-18-2013)

Quinn Records TM like other record companies, sell pre-recorded music under an assumed name.

The label in itself is a brand: a name,symbol,logo, a trade mark, a sign, an image or words . The Major record companies use's  many different labels at any one time. The labels are used as,"identifiers"to help record buyers tell where a record come from and/or what kind of musical content it offers, with just a glance and without even hearing it. Record companies go to great length in  protecting their labels.

Lets face the facts, there is no point in owning a label and promoting it, if it can't be differentciated from other Labels, or if someone else uses it without consent. So if and when a Label is created without a clear understanding of its' purpose i.e. the lack of understanding branding, than failure is  the path this Label is on.
Labels that are well managed , can get a reputation for quality,musical style, genre that are both popular and/or niched, this invaluable recognition in itself sets a path that enhances,builds and clearly identifies the directional approach for its marketing.

Quinn Records TM label is a perfect example of a label that managed to define its musical style so powerfully that the record-buying public can more or less tell what they will get as soon as they see a Quinn Records TM label on the record. The label identification is so strong that when the company decided to release pop or classical recordings, it has to create another label to place these new recordings on.
.
Labels in other genres of music have been successful in defining themselves by their labels too.No one would expect Alligator Records to release rap and hip hop any more than Malaco would release chamber music.
Any potential buyer looking at a record on the Quinn Records TM label would know the recording’s musical genre.

A successful label helps to sell records.  It invest a large percentage of  it's dollars in promoting the artist(s) on  it's Label. Labels with an active touring artist selling out venues will see record sale numbers increase as the artist grows in popularity within the Marketplace..
This is largely the reason why when record buyers go to purchase a recording they idenify the record with it's title, artist name or both. Rarely do they (the record buyers) buy a record using a Label name.

The Label is one of the most valuable assets an Independent can acquire, next to the master recordings.
SO,JUST WHAT ARE  LABELS? Well, they're just a,"Brand".



"FREE SHIPPPING" on all CD's when you order online at quinnrecords.net
"OUR BEST BLUES N' SOUL", is on our GO SLOW-Blues Crossing (2-CD Box Set) click link to order Quinn's 2-CD Box Set, NOW!
Code: 612106121222




Radio/Retail/Press: Get Promo Copies Here
Mobile App: Download It Here
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Monday, October 14, 2013

(RE-HATCHING THE PAST) LARRY MOODY MAKING BIG BUZZ WITH SONG ABOUT PRESIDENT OBAMA

by Dwight L. Quinn
(10/14/2013



Rapper-songwriter Larry Moody is creating buzz for himself and even getting
recognition from President Obama for this song, "Repect Before You Ellect,"
Moody spoke with rolling out about his positive music and upcoming porjects.
-iesha danial





How did"Respect Before You Elect" come about?
My cousin ccame to me and said, Larry, you know we're going to have a
chance to have our first black president. I think we should do a song to
get out here and help the world. What do you think about " Respect Before
You Elect? And I said, it sounds good. And I wrote the whole song. Once
Obama became the President, I said, "Wow, now it's time to do another
song. So that's how I came up with "Respect and Protect: Obama's the
President".

How did it feel to be recognized by President Obama?
That was truly a blessing. That was one of the greatest things of my life,
when his staff got a chance to view my songs and listen to it before the
President got it.

What advice would you give to someone interested in pursuing a career
in the music industry?
When you know you have talent and you know that you've creative, you
just have to keep going. You can't worry about whether you're going to
blow up or you're going to make millions of dollars. It's gift that you have
and you have to keep going.

What's next for you?
Right now I have a record label that's looking at my stuff. I'm in the process
of doing a jingle for the Cardinals. I'm working on a fundraiser in St. Louis
and I'm going to put that together to help the homeless and underprivileged
people. I can truly say, no matter how big I get or how famous, I still want
to help other people.

source: www.rollingout.com/ february 11, 2010

"MC Larry Moody", is on our Sneak Peek 33 (42nd Anniversary Addition 3-CD Box Set)
 click on link to order our 3-CD Box Set,Now!
Code: 612111091220

A BIG EVENT!!! COMING THIS WEEKEND:

 Join MC Larry Moody a.k.a. The TruE MC
as he HOST a Star-Studied Show Right Here
in St. Louis MO. on Sunday, October 20th, 2013

Oliver Johnson Presents Richard Brooks 
Rock & Roll Hall of Fame Inductee Flormerly of 
"The Impressions" with AJSR & Mother's Children

A Nostalgic Journey Into The Musical Era of The 
Impressions, Jerry Butler, Major Lance, and 
Curtis Mayfield

Sunday, October 20, 2013
Deja Vu Ii Cafe
2805 Target Drive
Florissant, Mo. 63136
Doors open at 5pm
Showtime: 6pm
General Admission Seating $20
Mezzanine/VIP: $30 w/picture
Orchestra/VIP: $40

For Tickets call Metrotix (314) 534-1111

Deja Vu II Cafe (314) 438-0586

Oliver Johnson (618) 581-4521 or (314) 596-1642

Artists
Oliver J Johnson
Richard Brooks
AJSR & Mother's Children
Night Train Express

Visit Us: www.quinnrecords.net
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Thursday, October 10, 2013

BLUES THIS MORNING ( THE MOODY BLUES SONG)

by Dwight L. Quinn
10/10/2013

"Blues This Morning" is a 2009 song by the Kansas City rocker singer/songwriter/musician
 James Gilbert.
It was written by K-City Records owner and Producer Eugene Smiley,Sr.,and was first
released on Big Woody's, Going Home cd and recently released on the Quinn Records TM's
2012 popular 2-CD Box Set album Go Slow Blues Crossing. The album is a concept album
chronicling the typical style,side and sound of Blues "Blues This Morning" featured on the third track, which is titled "Blues This Morning."
It is one of two songs written by Eugene Smiley,Sr. on Go Slow-Blues Crossing, with the other being "A Real Good Sign." The song (by Special Guest Carl Marshall, titled" I Got The Blues Trying To Find Love") get a group of musician together taking turns in telling about their personal experience of how they got blues while trying to find love on a pleasant, sunny morning, while the chorus and bridge suggest wistful nostalgia from the inquisitive Carl Marshall the narrator:

"My baby left me this morning, And I just couldn’t understand
Ask her why she’s leaving, She said she’s found another man"

"Blues This Morning" was one of James Gilbert's first compositions for the Moody Blues.
It was also the second Moody Blues recording to feature him on lead vocals, the first song
being the cover of "Rainy Night In Georgia", from Keep On Keeping On. The album would
later go on to include some highly successful songs for the Moody Blues, such as "Oh Baby
You Don't Have To Go" (LiL Aaron Mosby), "Send Me Someone To Love" (Mississippi Red),
 and "Last Night" (LiL Aaron Mosby).
"Blues This Morning" was later released in 2013 as the second track on the Quinn Records TM
CD/SP  single "Keep On Keeping On".

"BLUES THIS MORNING", is on our GO SLOW-Blues Crossing (2 CD Box Set)   click on link to order our 2 CD Box Set,Now!
Code: 612106121222
Listen to: Blues This Morning


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Monday, October 7, 2013

VIDEO OF QUINN RECORDS TM'S RECORDING ARTIST KL&R2 REHEARSING THEIR BRAND NEW RELEASE TITLED, "LET'S GO PARTY".

by Dwight L. Quinn
10/7/2013

 Here's a video recorded by Carla of Winksays Production capturing Quinn Records TM's recording artist KL&R2, rehearsing their brand new soul n blues release titled, "Let's Go Party". Meet the members of Kevin Wheeler's Rockin' Soul n' Blues band  "R2", starting with Kevin,Jr..(drums), Larry,(key boards), Harvey Lee,(Percussions & Background vocals),JP.,(Bass) and Mike Bella,(Lead Guitar).



"LET'S GO PARTY", is on our GO SLOW-Blues Crossing (2 CD Box Set)   click on link to order our 2 CD Box Set,Now!
Code: 612106121222



Visit Us: www.quinnrecords.net
Radio/Retail/Press: Get Promo Copies Here
Mobile App: Download It Here
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Where the sound of blues,gospel, jazz and soul music is made..



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Friday, October 4, 2013

OLIVER JOHNSON WILL PERFORM WITH RICAHARD BROOKS FORMERLY OF THE IMPRESSIONS AND AJSR & MOTHER'S CHILDREN AT DEJA VU LI CAFE

Richard Brooks
by Dwight L. Quinn
10/4/2013


Singer/songwriter/composer/trumpeter and international recording artist Oliver Johnson is bringing back to St.Louis for the second time around,Rock & Roll Hall of Famer and original founding member of the legendary iconic group,The Impressions, Richard Brooks whose new critically lauded Album Richard Brooks I'm Back is fast becoming a fan favorite, will perform with AJSR & Mother's Children at the Deja Vu li Cafe at 2805 Target Drive, Florissant, Missouri on Sunday, October 20, in St. Louis, Missouri. 
 Oliver Johnson will be join by other guests including Renee Smith and saxophonist Peaches for one jam-packed night of music. 
 INBeat calls Oliver "an artist who continues to grow before our eyes," and says Richard Brooks is a "critical acclaimed songwriter and artist.."




Visit Us: www.quinnrecords.net
Radio/Retail/Press: Get Promo Copies Here
Mobile App: Download It Here
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Where the sound of blues,gospel, jazz and soul music is made..



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